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Mainland refers to areas in Dubai and the UAE that lie outside designated Free Zones. These are governed by the Department of Economic Development (DED), which issues business licenses. A DED license offers businesses the freedom to operate across the entire UAE—ideal for German SMEs, freelancers, and service providers looking for market-wide access.
Since the 2021 update to the UAE Commercial Companies Law, many business activities under the mainland license now allow 100% foreign ownership—with no need for a local Emirati partner. This is a major advantage for German entrepreneurs seeking full control over their business in Dubai.
If you're considering starting a business in Dubai, International City offers one of the most value-driven options. It reflects Dubai’s cosmopolitan spirit and is home to nearly 60,000 residents—a large, diverse customer base. The area offers affordable commercial and residential rents, making it ideal for German entrepreneurs who want to live and work in one location.
International City is rapidly emerging as a commercial hotspot. It’s home to a growing number of cafés, restaurants, grocery stores, clinics, and essential retail services. The affordability and strategic location have attracted investments from global and regional businesses, making it a strong option for German startups and SMEs entering the UAE market.
International City is located in the Al Warsan area of Dubai, directly opposite the main fruit and vegetable market. Its unique layout features clusters inspired by international architectural styles, including the well-known “Forbidden City” zone, modeled after Beijing.
This popular location experiences consistent foot traffic, offering strong potential for walk-in customers—especially appealing for German-owned retail shops, bakeries, salons, or fitness studios.
The location is also close to key locations in Dubai. On a non-peak hour, you can reach Dubai International Airport in 20 minutes. Burj Khalifa is 30 minutes, Dubai Mall is 20 minutes, and Mall of the Emirates is 25 minutes. So you and your target audience can reach important areas and your business location in about 30 minutes, making it very convenient for operations and client visits.
Wide Talent Pool: International City’s diverse, multicultural population supports a variety of business types, from tech startups to professional services.
Freehold Commercial Properties: German business owners can buy retail or office space instead of renting—offering long-term ROI and stability.
Affordable Rent: Both residential and commercial units are among the most cost-effective in Dubai. Ideal for German SMEs and solo entrepreneurs managing overheads.
Proximity to Academic City: For German expats with families, the nearby educational institutions are an added convenience
Strategic Infrastructure: Logistics hubs and warehousing zones are close by—supporting German firms in e-commerce, import/export, and distribution.
When starting a business in Dubai International City from Germany, you must apply for the correct business license based on your activity. These licenses are essential for legally operating in the UAE. Below are the most common types of licenses available for companies in International City.
For manufacturing, packaging, or production activities. German firms in light manufacturing, 3D printing, or clean tech may consider this license.
Covers trading, import/export, retail, and general commercial activity. Ideal for German companies in automotive parts, tools, electronics, or health products.
For individuals or firms offering skill-based services (consulting, IT, creative services, therapy, coaching). A popular choice among German consultants, therapists, architects, and freelancers. Consultants often opt for this type of license to legally offer their services in Dubai International City.
There are multiple steps involved in setting up a business in Dubai International City. The process can be a bit complex for some entrepreneurs without the support of Flyingcolour® Business Setup. However, understanding these steps will give you a clear overview of how the process works. Let’s go through the main steps for starting a business in this area:
Choose from over 2,100 DED-approved activities. Ensure they align with your long-term business goals in the UAE.
Common options include Sole Proprietorship, Civil Company, or Limited Liability Company (LLC). Each has its own compliance and taxation implications for German founders
Collect all necessary documents (see list below) and submit your application to the DED.
Once approved, your DED license allows you to legally operate across the UAE mainland.
To set up a mainland company in Dubai International City, German entrepreneurs, business owners and investors need to prepare and submit a set of mandatory documents. These documents are required by the Dubai Department of Economic Development (DED) to ensure legal compliance with UAE commercial laws.
Documents to Register a Mainland Company in Dubai
Flyingcolour® offers comprehensive support for German investors, whether you are a consultant, tech founder, retailer, or SME owner. Our services include company formation, legal structure guidance, licensing and DED approvals, bank account setup, as well as visa applications and employee sponsorship. We typically respond within a couple of hours, ensuring prompt and efficient assistance.
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An International City is an excellent choice for your Dubai company, offering a cost-effective launch point for new market entrants, freehold options, and access to a multicultural target audience. Its proximity to logistics hubs and academic institutions adds to its strategic appeal, while the streamlined setup process supports a range of commercial, professional, and retail activities.
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Setting up a business in the UAE, especially for German entrepreneurs or first-time investors, can seem complex. However, with Flyingcolour’s expert guidance, the entire process becomes seamless and efficient. Speak with our experienced consultants at no cost and receive personalized advice on the most suitable business structure, jurisdiction, and compliance requirements — tailored specifically for German business goals in the UAE.
